Subaru’s No Pressure Philosophy

In the auto market, customer service is a very important part of dealership operations. Catering to the needs of consumers is the aim of every auto dealership. With more customers satisfied with their service, the more their popularity will increase.

At the recently released J.D. Power and Associates Consumer Service Index, British brand Jaguar ranks as having the best dealerships in the country. The amount of satisfaction that they give their consumers not only gives Jaguar a good reputation but it also attracts buyers into its dealerships across the country. Continue reading

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Jaguar XK receives ‘Most Stylish’ award

The Jaguar XK coupe has scooped the ‘Most Stylish’ honour at the first CarBuyer Awards. The award which was presented at the Geneva Motor Show by Motoring and Digital Editor Dan Strong, was collected by Adrian Hallmark, Global Brand Director, Jaguar Cars and Ian Callum, Design Director, Jaguar Cars.

Motoring and Digital Editor, Dan Strong commented: “From its E-type inspired nose to its muscular rear end, the Jaguar XK is everything a British sportscar should be. It is beautiful to look at and extremely well proportioned. But that’s not the only reason for our accolade. The stunning Coupe is blessed with one of the most evocative badges in the world of motoring. If you want to turn heads, look no further.”

The latest Jaguar XK for sale which was styled by a team led by Ian Callum, combines elegant, cohesive styling with advanced aluminium construction and effortless performance to create a coupe that continues to outperform its market.

Ian Callum, on receiving the award commented: “This is a tremendous achievement for the XK in a category with such strong competition. Jaguar continues to be about the creation of fast, beautiful cars – we’re honoured that CarBuyer should see fit to recognise the XK with such an Award.” Continue reading

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Infiniti’s Quest for Luxury Car Supremacy

A few years ago, with the luxury brand on the verge of distinction, most people might have thought that they have dug a hole too deep for them. But with the refocusing and renewed dedication by the men behind Infiniti to innovate and develop a new and powerful line-up of luxury sport vehicle made this Nissan-owned brand one serious contender to other Asian luxury car brands like Lexus and Acura.

The rise of the company and its subsequent success was in part due to the release of the Infiniti G35 in 2002. This model almost single-handedly put Infiniti back on the map and it started on its way as a competitor in the luxury car market. Remaining loyal to the model that may have saved them from demise, the company committed itself to producing three different models in 13 months which started with the release of the Infiniti G Sedan last fall. Continue reading

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